How to use Ometria with Purple Dot

Shopify stores

How you need to use Purple Dot with Ometria depends on whether Purple Dot is integrated into your Shopify store as separate checkout or as a payment provider inside Shopify's checkout. See more here to learn about these two options.

As payment provider inside Shopify checkout

No extra setup is required. The same events/tracking that already works for your regular sales will work for pre-orders also.

As separate checkout

Visit the Integrations settings page in the Merchant Portal and click Connect on the Ometria card to get started.

Once Purple Dot integration with Ometria is enabled, every time a shopper does a successful checkout involving a pre-order, Purple Dot will update a new record in Ometria for that shopper listing their latest email address, telephone number and what level of marketing consent was given.