How to use Omnisend with Purple Dot

Shopify stores

How you need to use Purple Dot with Omnisend depends on whether Purple Dot is integrated into your Shopify store as separate checkout or as a payment provider inside Shopify's checkout. See more here to learn about these two options.

As payment provider inside Shopify checkout

No extra setup is required. The same events/tracking that already works for your regular sales will work for pre-orders also.

As separate checkout

Visit the Integrations settings page in the Merchant Portal and click Connect on the Omnisend card to get started.

Once Purple Dot integration with Omnisend is enabled, every time a shopper does a successful checkout involving a pre-order, Purple Dot will record a new order in your connected Omnisend project. This will include some basic shopper data, the checkout amount, and which items were in the checkout so you can track pre-orders in your Omnisend dashboard alongside regular in-stock purchases.